ARTIFICIAL INTELLIGENCE IN HUMAN RESOURCE MANAGEMENT: APPLICATIONS, WORKFORCE IMPLICATIONS, AND MARKET TRENDS (2024-2034)

Ali Bentayeb, Aboubaker Khoualed, Alaeddine Medjdoub

Анотація


Introduction. Artificial intelligence (AI) is one of the most prominent modern technologies that has brought about a fundamental transformation across various business sectors, including human resource management. It has become an effective tool for enhancing recruitment processes, performance evaluation, and talent development. Integrating AI into this field contributes to increased efficiency and enables more accurate and proactive decision-making.

Methods. The study adopts a descriptive-analytical approach combined with predictive analysis to achieve its research objectives.

Results and Discussion. The findings indicate that the use of AI in professional environments can lead to innovative ideas, increased productivity, and an improved quality of life. By fully leveraging the capabilities of AI, it is possible to create new jobs, accelerate economic growth, and make significant progress in addressing some of the world’s most pressing challenges. The study recommends that companies adopt a proactive approach to transforming the nature of work, ensuring effective collaboration between human skills and AI capabilities. This requires well-planned strategies, including investments in reskilling programs and the development of new career paths that capitalize on the unique strengths of both humans and AI. Such an approach would foster a sustainable synergy between technology and the workforce.


Ключові слова


Human Resource Management; Artificial Intelligence; AI in Human Resource Management (AIHRM); Labor Market

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DOI: https://doi.org/10.35774/ibo2025.03-04.068

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